Rethinking cars as communication devices, #ANZCA2014

We presented our current thinking at the Australian and New Zealand Communication Association (ANZCA) 2014 conference last week, at Swinburne University Melbourne, Australia.

For this version, we focussed on the mobile media policy gap, i.e. how policy is slow to adapt, is ignorant towards the cultures of use and is slow to adapt, and focussed on the autonomous automobility area. The work was well received with two significant pieces of feedback.

Firstly, Ben Goldsmith pushed our thinking around the privacy concerns of cars that are driven by mobile phones. Beyond the concerns of your data being captured and used in ways not previously thought of, ala FourSquare, what are the consequences of users relying on their mobile phones to arrive at a destination to be ‘hijacked’ and re-routed. A very plausible consideration for manufacturers and policy people to address.

Given the tight time constraints, we only had time for one other comment, provided by Jason Farman asked a great question around the cyclic nature of mobile communication and and cars. Given the past development of cars ‘accommodating’ mobile phones and then becoming an ideal space for mobile communication, are we seeing a similar turn in the current thinking? I.e. mobile phones being incorporated through app development and integration to only advance to the next space of phones driving communication and entertainment in vehicles.

Certainly two great ideas from two amazing scholars that we will incorporate as we move forward with this research.